Katie Price, the iconic former glamour model known as Jordan, is staging a dramatic comeback to reclaim her crown as Britain’s ultimate provocateur. At 47, the mother of five is reportedly planning to rival controversial adult content creator Bonnie Blue by leveraging her infamous alter ego, Jordan, through a cutting-edge AI platform called OhChat. Sources close to Price reveal a strategy that blends nostalgia, technology, and her unapologetic brand of boldness to dominate the digital glamour scene. But with concerns from friends and a polarized public response, can Katie Price outshine her younger rival and redefine her legacy?
The Return of Jordan: A Digital Revolution
Katie Price, once a household name for her Page 3 spreads and reality TV stardom, is no stranger to reinvention. Her latest venture involves resurrecting Jordan, her larger-than-life persona from the late 1990s and early 2000s, via OhChat, an AI-driven platform that allows fans to interact with a virtual version of the glamour icon. According to insiders, Price is banking on this digital avatar to recapture the allure that made her a tabloid sensation, offering “sexy livestreams” and personalized fan interactions. “Katie knows thousands of men still want Jordan,” a source told Closer magazine. “She’s convinced her AI Jordan will double Bonnie Blue’s numbers in an hour.”
Bonnie Blue, the 26-year-old Nottinghamshire-born adult film star (real name Tia Billinger), has grabbed headlines with her extreme stunts, including a claim of sleeping with 1,057 men in 12 hours to break a world record and filming encounters with 158 university students during Nottingham Trent University’s Freshers’ Week in September 2024. Her controversial “petting zoo” stunt, which proposed allowing 2,000 men to “do whatever they wanted” with her in a glass box, led to her OnlyFans ban for violating policies against “extreme challenges.” Despite the backlash, Blue’s estimated net worth of £2.2 million ($3 million) has caught Price’s attention, fueling her ambition to compete.
“Katie thinks Bonnie’s a clever girl,” the Closer source revealed. “She’s not everyone’s cup of tea, but neither is Katie. She’s always capitalized on her body and looks, and she sees Bonnie as a modern version of what she did 20 years ago.” Price reportedly admires Blue’s hustle, even expressing a desire to collaborate, believing they could “make millions” together. She also sees herself as a potential mentor to Blue, leveraging her decades of experience in the spotlight.
The OhChat Strategy: AI Meets Glamour
Price’s plan hinges on OhChat, a platform that promises to bring Jordan back to her peak—complete with the sassy attitude, bold fashion, and unapologetic sexuality that defined her early career. Unlike Blue’s explicit content, Price’s approach avoids physical participation in provocative stunts, focusing instead on a virtual experience. Fans will pay to interact with AI Jordan through livestreams, chats, and exclusive content, tapping into nostalgia for her Sun Page 3 days. “Jordan in her day was sexy, sassy, and sexual,” Price told Closer last month. “I don’t ever want to take that away, because that’s me.”
The AI Jordan avatar is designed to evoke the glamour model’s 2000s heyday, featuring her signature look—enhanced curves, bold makeup, and provocative outfits. Price reportedly invested heavily in the technology, working with developers to ensure the avatar captures her essence. “Katie’s not doing orgies or anything like Bonnie,” a source clarified. “She’s using AI to create a safe, controlled way to bring Jordan back and make a fortune.” The platform is expected to launch in late 2025, with subscription tiers ranging from basic chats to premium virtual experiences.
Industry experts estimate that Price could generate upwards of £5 million annually if OhChat gains traction, surpassing her current OnlyFans earnings, which reportedly reach £2.2 million a year. Her social media presence—2.7 million Instagram followers and a strong TikTok following—gives her a built-in audience, unlike Blue, who relies heavily on viral controversy. Price’s team is also exploring branded merchandise, including Jordan-themed clothing and accessories, to complement the AI venture.
Concerns from Friends and Public Backlash
Not everyone is on board with Price’s plan. Friends and family worry that returning to her “raunchy image” could be “destructive,” especially given her recent personal struggles, including two bankruptcies (both discharged), a drink-driving arrest in 2021, and her mother’s terminal illness. “Her friends think this could spiral her back into chaos,” an insider told Closer. “Katie’s been through so much—legal battles, surgeries, mental health challenges. They’re worried she’s chasing a past that no longer fits.”
Public reaction is equally divided. On X, some fans applaud Price’s entrepreneurial spirit: “Katie Price is a legend. She’s always one step ahead, using AI to bring Jordan back? Genius.” Others criticize the move as exploitative: “Katie’s just copying Bonnie Blue’s shock tactics. It’s desperate and sad for a mum of five.” Her history of controversy, including a 2021 race row over a deeply bronzed tan that some accused of resembling blackface, adds fuel to the debate about her boundary-pushing tactics.
Blue’s own controversies, such as her comments about men cheating and her Freshers’ Week stunts, have drawn accusations of promoting harmful behavior. Price’s admiration for Blue has raised eyebrows, with critics arguing that aligning with such a polarizing figure risks alienating her fanbase. “Katie’s always thrived on being talked about,” a source noted. “She laughs at how prudish Brits can be and says the more people talk, the more money she makes.”
Bonnie Blue’s Response and the Competitive Landscape
Bonnie Blue, meanwhile, appears unfazed by Price’s challenge. In a recent interview with the Daily Star, the 26-year-old expressed interest in reality TV, citing shows like I’m a Celebrity… Get Me Out of Here!—where Price found fame in 2004—as her next goal. “I’d love to do Love Island as a bombshell or I’m a Celeb,” Blue said, suggesting she’s diversifying her brand beyond adult content. Her reported £600,000 monthly earnings and global attention give her a strong platform, but her OnlyFans ban has forced her to pivot to other revenue streams.
Tensions between Price and Blue may escalate, especially after Blue’s public feud with fellow adult star Lily Phillips, who criticized Blue’s “rage-bait” tactics and comments about infidelity. Phillips, who aimed to sleep with 1,000 men in 24 hours, was outdone by Blue’s 1,057-in-12-hours claim, highlighting the fierce competition among content creators pushing ethical boundaries. Price’s entry into this space, with her AI-driven approach, adds a new dynamic, potentially reshaping the glamour industry’s digital landscape.
A Legacy of Resilience
Price’s career has been a rollercoaster of triumphs and setbacks. From her £40 million fortune at her peak to a net worth of £500,000 after bankruptcies, she’s faced financial ruin, legal battles, and personal tragedies, including a miscarriage and her mother’s illness. Yet, her resilience shines through. Her reality TV stints, best-selling books, and ventures like KP Equestrian and her perfume line Stunning demonstrate her knack for reinvention. Her 2015 Celebrity Big Brother win and 2005 Eurovision runner-up spot cemented her as a cultural force.
The OhChat venture could be Price’s boldest move yet, blending her past with a futuristic twist. “Katie’s not handing her crown to anyone,” a source said. “She still feels she’s the original and the best.” Whether she can outshine Bonnie Blue remains to be seen, but Price’s history suggests she thrives under pressure. As she told fans on Instagram, “Jordan’s back, and she’s bigger than ever.”
What’s Next?
As Price prepares to launch OhChat, industry watchers are buzzing about the potential for a Katie Price-Bonnie Blue collaboration. “Katie’s confided she’d love to team up with Bonnie,” a source revealed. “She thinks they’d be unstoppable.” Blue’s interest in reality TV could open the door for a joint project, perhaps a reality show or a high-profile event to promote their brands. Meanwhile, Price’s legal troubles, including a court appearance for bankruptcy-related issues later this month, add uncertainty to her plans.
Fans are divided but engaged, with X posts reflecting the debate: “Katie Price vs. Bonnie Blue? That’s a showdown I’d pay to see,” one user wrote, while another quipped, “Katie’s AI Jordan is smart, but Bonnie’s chaos is unbeatable.” Whatever the outcome, Price’s latest chapter promises to keep her in the headlines, proving that, at 47, she’s still a master of the fame game.
For updates on Katie Price’s OhChat launch and the latest celebrity news, visit www.dailychronicle.co.uk.