As Virgin River embarks on its seventh season, Martin Henderson, the beloved New Zealand actor who plays Jack Sheridan, has pulled back the curtain on the grueling challenges faced during production. The Netflix romantic drama, a fan-favorite since its 2019 debut, began filming Season 7 on March 12, 2025, in Vancouver, with a wrap date set for June 26, 2025. In a series of candid Instagram updates and interviews, Henderson has shared insights into the physical, logistical, and emotional hurdles that have tested the cast and crew, offering fans a glimpse into the demanding process behind their cozy small-town show. From harsh weather to personal struggles, here’s the inside story on the difficulties shaping Virgin River Season 7.
Henderson, 50, kicked off production with enthusiasm, posting on Instagram, “Day 1 – here we go! So stoked to be back at it doing what I love for all of you who love the show.” But he quickly acknowledged a recurring challenge: Vancouver’s biting cold. “I hate the cold,” he admitted in a March 15, 2025, video, unwrapping a Netflix gift box containing rechargeable hand warmers. “It gets a little chilly in Vancouver this time of year, and these are going to keep my little mittens warm on set!” The weather, a constant foe for the cast, often complicates outdoor shoots in locations like Snug Cove and Squamish, where the fictional Virgin River is brought to life. Henderson’s lighthearted tone masked the reality of long hours in freezing conditions, a sentiment echoed by co-star Alexandra Breckenridge, who plays Mel Monroe, in a March 2025 post joking about the “chilly cabin” scenes.
Beyond the weather, logistical challenges have added strain. Season 7’s production, spanning nearly four months, faced delays due to a brief Mexico shoot—the first time the show has ventured outside Vancouver. According to Deadline, this excursion, likely for a Mel and Jack honeymoon scene, involved only a few cast members but disrupted the schedule, pushing the expected premiere to January or February 2026. “It’s a small crew, but moving equipment and people to Mexico was a logistical nightmare,” a production source revealed. The show’s reliance on British Columbia’s scenic but remote locations, like Agassiz and Port Coquitlam, further complicates filming, with Henderson noting in a HELLO! interview that “getting to set can feel like a trek.” The sinking foundation of Mel’s cabin, a key set piece, has also posed technical issues, requiring costly adjustments, as per a Netflix Tudum report.
Henderson’s personal struggles have added another layer of difficulty. In a March 25, 2025, Instagram video, he issued a stark warning about scammers impersonating him, a problem that’s plagued him since Virgin River skyrocketed his fame. “I’m tired. I just got done shooting all day, and yeah, I’m wiped,” he shared, visibly exhausted. The ongoing scam issue, which saw a fan lose money after believing she was in contact with Henderson, has been “frustrating” and emotionally draining. “It’s sickening,” he told Daily Record, describing how fraudsters target vulnerable fans, forcing him to repeatedly clarify that his Instagram is his only account. This distraction, compounded by long shooting days, has made the Season 7 grind tougher, with Henderson admitting, “It’s hard to stay focused when you’re dealing with this nonsense off-set.”
The emotional weight of the storyline also presents challenges. Season 7 picks up two hours after Season 6’s cliffhanger, where Jack discovers something “horrifying” at Charmaine’s house, per Parade. Showrunner Patrick Sean Smith told Tudum that the season explores Mel and Jack’s honeymoon phase on their farm, alongside new obstacles like adopting Marley’s baby and Doc’s medical license scrutiny. Henderson, who made his directorial debut in Season 6, hinted on Instagram that the intense emotional stakes of Jack’s arc—grappling with PTSD and new family responsibilities—require “deep focus” that’s taxing. “We want to make this the best season yet,” he said, but admitted the pressure to deliver for fans adds stress.
Fans have rallied behind Henderson, with X posts praising his dedication: “Martin’s out there freezing and fighting scammers, but still giving us Jack Sheridan? Legend!” Another wrote, “The cold, the scams, the long days—he’s a trooper.” Yet, some Reddit threads speculate that Henderson’s exhaustion and directorial ambitions could signal a desire to move on, though he’s made no such statement. With Season 8 confirmed and a potential prequel in the works, Virgin River’s future is bright, but the road to Season 7 has been anything but smooth. As Henderson navigates the cold, scams, and emotional depth of Jack’s journey, his resilience mirrors the heart of the show, keeping fans hooked for what’s next.